SmilePay became the first Azerbaijani start-up to join the Mastercard Start Path accelerator program!

SmilePay became the first Azerbaijani start-up to join the Mastercard Start Path accelerator program! SmilePay became the first Azerbaijani start-up to join the Mastercard Start Path accelerator program! https://innews.media/en/news/id-1639

Mastercard has chosen eight new start-ups to participate in its Start Path program for supporting new businesses. The program provides late-stage start-ups with access to its customer base to test their services.

The start-ups selected for the program were: Dodo, Flow Networks, Hi, KaiOS, Kani Payments, NowNow, Sharesies and SmilePay. Hailing from the U.S., the U.K., Singapore, Nigeria, Azerbaijan, Australia and New Zealand, the companies provide a range of services, including lending, payments data management, investing and facial recognition, per the company's statement.

SmilePay, which is Azerbaijan starup successfully became the part of cohort. Application brings next-generation facial recognition payment solution for Retail and eCommerce which takes the entire payment process towards device-free and cashless transactions.

“Since its founding in 2014, less than 300 startups have participated in the Start Path program. We are happy to introduce SmilePay - a facial recognition payment solution for retail and eCom, as the first Azerbaijani start-up to join the Mastercard Start Path accelerator program. From now on, using more than 2,500 nodal points, consumers can register their face, add debit cards, loyalty cards and use their smile to pay at more than 1,000 locations and online,” said General Manager of Mastercard Turkey and Azerbaijan, Avşar Gürdal. “With the SmilePay app, you can now easily make payments without waiting in line at the checkout. We intend to make it the most convenient, fastest and secure payment method for you”. 

Seymur Rasulov, CEO at Whelp, Inc., and SmilePay, LLC:Chatbots & Fintech stated: “At Smilepay.az we think that MasterCard Start Path is a dream place to be. Among 1,500+ applications, we have been honored to be part of this 8-team batch. Mastercard Start Path will open new doors for us, bring in the know-how and we are getting a life-time partner for growth and scale-up across the region. SmilePay uses one of the most advanced proprietary facial recognition technology and comes as a device-free, cashless solution with the lowest fees in local markets. With MasterCard's support and the partnership with the largest grocery store chain in the country, SmilePay is launching on May 5th, 2022 on over 500 terminals.

All you need is download the mobile application, scan your face, add your card and enjoy your payments. You can also invite your friends and earn bonuses.

To learn more about SmilePay, please visit https://smilepay.az/en